Craig Heldman

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integrated marketing web design development branding visual design content strategy governance advertising services higher education marketing enrollment marketing website redesign campaign management brand strategy search engine optimization crm solutions lead generation digital marketing media planning creative execution data-driven marketing audience targeting retargeting campaigns application encouragement student retention strategies brand awareness campaigns marketing analytics personalized marketing conversion optimization institutional branding website optimization user experience design digital media management prospective student engagement marketing funnel cross-channel marketing reporting & analytics client consultation creative design social media advertising online marketing educational consulting non-traditional marketing content marketing custom marketing strategies target audience analysis affinity marketing lead nurturing cost-per-enrollment reduction web development for education higher ed digital strategy institutional yield improvement full-funnel marketing campaign optimization marketing roi tracking comprehensive marketing solutions personalized student communication marketing & advertising seo information technology & services search marketing marketing sales