Sherif Yacoub

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startup payments fintech payment solutions small & medium-sized enterprises (smes) payment processing electronic point of sale (epos) merchant acquiring software solutions business automation lending services merchant cash advances buy-now-pay-later (bnpl) customer relationship management loyalty programs appointment scheduling underserved markets local entrepreneurs tier two towns financial technology (fintech) operational efficiency customer engagement cross-border payments business management tools payment terminals tax-free shopping customer retention quick service restaurants european market competitive landscape customer-centricity comprehensive ecosystem affordable financial services secure payment solutions transaction handling integrated solutions business growth service providers family-owned businesses retail industry hospitality sector customer demographics market focus financial services finance technology information technology & services crm sales enterprise software enterprises computer software b2b e-commerce consumer internet consumers internet