Christopher Frank

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brand positioning image management messaging corporate affairs crisis issues management corporate responsibility strategic communications data analytics campaigns public policy ad development testing strategy market research quantitative research audience segmentation vaule proposition marketing strategy consulting communications qualitative research social intelligence advanced analytics strategic research insight-driven communication brand reputation tracking custom research models narrative intelligence consumer behavior analysis data-driven insights choice modeling product research go-to-market strategy stakeholder trust brand resilience crisis preparedness targeted messaging risk management product positioning marketing strategies transcreation marketing strategic innovation brand decision-making customer segmentation message testing brand identity crafting ai-driven insights decision drivers emotional choice modeling market analysis performance tracking consumer engagement competitive intelligence innovation research qualitative insights quantitative analysis performance metrics human-centered approach cross-cultural research social media sentiment predictive analytics customer motivations market trends brand storytelling communications strategy disruptive methodologies feedback optimization product development scenario testing segmentation analysis customer journey mapping analytical modeling information technology & services marketing strategy marketing & advertising enterprise software enterprises computer software b2b