Guillermo Sanz

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mobile advertising dsp real time bidding performance advertising programmatic media buying ctv dooh advertising platforms adtech advertising consumer internet internet information technology advertising services connected tv ctv advertising audience sync digital out-of-home programmatic buying omnichannel marketing incrementality measurement audience targeting mobile app campaigns brand safety real-time optimization data-driven solutions user engagement cohesive messaging dynamic creative adjustments automated targeting demographic targeting geolocation targeting footfall measurement privacy compliant advertising ad units cross-platform campaigns marketing analytics api integration consumer journeys brand recognition viewability interactive formats engagement metrics real-time reporting campaign optimization e-commerce conversions custom audiences global reach market insights ad spend efficiency video advertising user insights behavioral targeting premium inventory brand recall heatmaps error reporting ad quality management performance metrics marketing automation incremental reach omnichannel advertising programmatic advertising mobile marketing connected tv (ctv) digital out-of-home (dooh) audience management location-based targeting privacy compliance incremental measurement campaign synchronization real-time analytics user-friendly platform scalable solutions ethical advertising consumer journey cross-device targeting data-driven insights advertising technology marketing effectiveness transparency self-serve console managed service open apis drive-to-store campaigns audience segmentation advertising impact client support industry recognition information technology & services marketing & advertising consumers saas computer software enterprise software enterprises b2b