Tim Samuel

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media buying media planning customer profiling online advertising ppc seo media strategy integrated marketing communications native advertising tv advertising ooh advertising sem radio advertising outdoor advertising print advertising tv planning tv buying advertising measurement & attribution online measurement & attribution campaign effectiveness audience profiling brand studies audience research content planning performance media planning for performance brand response advertising direct response advertising ai attribution advanced analytics for marketing marketing mix modelling ctv dooh social media advertising programmatic advertising privacy consent managment consultation brand tracking measurement for media effectiveness plannning for performance advertising services performance marketing data-driven strategies measurement optimization multi-touch attribution marketing mix modeling campaign performance audience targeting digital advertising programmatic ads search marketing brand growth ai-driven insights kpi measurement roi optimization customer journey analysis creative strategy performance insights retail media agility in marketing human-first approach data orchestration cross-channel attribution budget allocation client relationships performance roi actionable insights evolving digital landscape emerging marketing channels target audience engagement digital media execution integrated marketing strategies continuous improvement diversified media strategy strategic storytelling advertising effectiveness commercial objectives optimizing campaigns cross-platform analysis industry trends customer acquisition digital out-of-home transparency in advertising marketing & advertising information technology & services marketing