MA

Mike Althoff

Chief Operating Officer

Keen Decision Systems

North Carolina


Contact Information

Email
Unlock
LinkedIn

Company Information

Company
Keen Decision Systems
Industry
marketing & advertising
Employees
50.0
Seniority
C suite
Annual Revenue
25000000.0
Total Funding
21253085.0
Latest Funding
Series B

Technologies

Route 53 Mailchimp Mandrill Gmail Google Apps Microsoft Office 365 Zendesk Hubspot WordPress.org YouTube Google Analytics Google Tag Manager DoubleClick Conversion Facebook Login (Connect) Nginx Google Dynamic Remarketing Google AdWords Conversion Google Font API DoubleClick Visual Website Optimizer Mobile Friendly Linkedin Marketing Solutions Amadesa Facebook Widget Facebook Custom Audiences Render Reviews Basis Circle Remote AI

Keywords

marketing sales investment optimization linking marketing to financial performance decision support decision analytics software marketing resource optimization brand marketing consumer packaged goods marketing analytics martech advertising services ai-powered marketing mix modeling annual planning demand planning marketing measurement media planning budget optimization roi analysis data-driven insights predictive analytics bayesian methods marketing investment revenue forecasting demand forecasting marketing effectiveness campaign optimization channel synergies multi-channel strategy customer segmentation real-time reporting scenario analysis investment modeling performance metrics marketing strategies agile planning cross-channel integration ad spending marketing saas data automation historical data analysis predictive modeling business impact customer analytics market trends brand investment sales performance financial outcomes marketing technology integrated data solutions performance improvement client partnerships ad spend effectiveness market dynamics marketing campaign analysis continuous improvement competitive insights media mix optimization data integration marketing performance optimized budget allocation customer experience enhancement information technology & services marketing & advertising enterprise software enterprises computer software b2b marketing strategy

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