Paula Attfield

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creative digital direct response integrated campaigns branding strategy data analytics marketing fundraising advertising services digital fundraising non-profit donor retention creative storytelling email marketing social media advertising campaign optimization monthly giving legacy giving donor experience data-driven strategies integrated strategies donor acquisition fundraising strategy direct response marketing engagement campaigns heart voice storytelling campaign performance analysis supporter surveys audience targeting branding strategies program optimization strategic consulting stakeholder engagement charity partnerships donor segmentation analytics & insights fundraising benchmarks peer-to-peer fundraising donor journeys impactful communications multi-channel campaigns charity events custom fundraising solutions website optimization user experience design campaign reporting fundraising effectiveness donation platforms creative development monthly donor programs donor insights strategic planning non-profit marketing performance metrics cause-related marketing fund-raising marketing & advertising nonprofit organization management b2b management consulting